The agentic SEO loop
SEO that runs itself.
And shows its work.
SEO Machine runs the full loop on every client site you manage: audit, monitor, fix, report. Each change is proposed as a hypothesis you approve, then graded win or loss against live Google data. You stay in the loop; the busywork doesn't.
Built by the Webfu agency. Running daily on our own client roster.
The loop
Connect, run, approve, measure. The loop repeats without you.
Connect
Add a client site and connect Google Analytics 4 and Search Console. Setup instructions are built into each connection.
Run
Routines pull the data, crawl the site, check rankings, and draft the analysis on schedule or on demand.
Approve
The machine proposes each change as a hypothesis with the evidence attached. Nothing ships until you approve it.
Measure
Shipped changes are re-measured against live Search Console data and stamped win or loss, so you learn what actually works.
What the machine does
A full SEO operation, not another dashboard
Routines
Recipe-driven automations like the Monthly SEO Report and Traffic Triage run against every client on schedule: monthly reporting lands on the 1st, covering the full month before it.
Signals
Monitoring watches every site for traffic drops, spikes, and ranking anomalies, then triages what changed and why before you hear about it from the client.
Actions with verdicts
Each proposed change is a written hypothesis. You approve or dismiss it in one click, and after it ships the machine re-measures it and closes the loop with a win or loss verdict.
Client-ready reports
Every routine ends in a branded report. Approve one to mint a shareable public link your client can open without an account.
Ask for anything
Type a plain-English request like “run a site audit on acme.com” and the machine maps it to the right job, the right client, and the right parameters.
Whole-roster view
One dashboard shows traffic, clicks, open signals, and pending actions for every client you manage. Nothing gets forgotten because nothing is off-screen.
The honest part
Most SEO ships and hopes.
This SEO keeps score.
Agencies rarely tell you which of their changes worked. Tools never even try. SEO Machine closes the loop on every action it ships, so your win rate per tactic, per client, is a number you can open, not a feeling.
Illustrative workflow. Losses happen, and knowing about them is the point.
Pricing
Priced like software, not like a retainer
A typical agency retainer runs four figures a month per site. SEO Machine starts at $99 for your first site, with every feature included on every plan.
Questions
Fair questions, straight answers
How is this different from Ahrefs or Semrush?+
Those are research tools: they hand you data and the work is still yours. SEO Machine runs the whole loop. It does the audit, drafts the fix, waits for your approval, ships it, and then grades its own performance.
Does it change my site without asking?+
No. Every change is proposed as an action with a written hypothesis and evidence. You approve or dismiss each one. Approval is always yours.
What do I need to connect?+
Google Analytics 4 and Google Search Console cover most of it. Ranking data comes through our data provider, no extra rank-tracker subscription needed.
How do you know whether a change worked?+
Each shipped action is re-measured after a set window against live Search Console data and recorded as a win or a loss. Over time you see win rates per action type, per client.
Can my clients see the results?+
Yes. Approve any report to create a public shareable link. Clients open it in a browser, no login required.
Can a human run it for me?+
Yes. The Managed plan ($1,500 per site, per month) puts a Webfu SEO expert on your site: they run the machine, review and approve every action, set strategy, and report to you directly.
Who is behind this?+
Webfu, an SEO agency in Portland, Oregon. We built SEO Machine to run our own client roster and we operate on it every day. You are buying the tool we use ourselves.